@media (max-width:767px){.flo-block--9520{margin-top:0rem;margin-bottom:0rem}}@media (min-width:768px){.flo-block--9520{margin-top:0rem;margin-bottom:-6.25rem}}

.flo-header--494 .flo-header__menu > div > ul > li > a{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:1rem;letter-spacing:0.1em;word-spacing:0em;line-height:1em;text-transform:uppercase;font-weight:normal}@media screen and (max-width:767px){.flo-header--494 .flo-header__menu > div > ul > li > a{font-size:1rem}}.flo-header--494 .flo-header__menu > div > ul > li.current-menu-item > a, .flo-header--494 .flo-header__menu > div > ul > li.current-menu-parent > a{}.flo-header--494 .flo-header__menu .sub-menu a{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:1rem;letter-spacing:0.1em;word-spacing:0em;line-height:1em;text-transform:uppercase;font-weight:normal}@media screen and (max-width:767px){.flo-header--494 .flo-header__menu .sub-menu a{font-size:1rem}}.flo-header--494 .flo-header__menu .sub-menu li.current-menu-item a, .flo-header--494 .flo-header__menu .sub-menu li.current-menu-parent a{}.flo-header--494.flo-header--type-c .flo-header__menu ul.menu > li, .flo-header--494.flo-header--type-e .flo-header__menu ul.menu > li{margin-left:6.25rem}.flo-header--494.flo-header--type-d .flo-header__menu ul.menu > li, .flo-header--494.flo-header--type-f .flo-header__menu ul.menu > li{margin-right:6.25rem}header:not(.is-sticky) .flo-header--494{color:#131313;border-color:rgba(19,19,19,0.1);padding-top:1.875rem;padding-bottom:1.875rem}header:not(.is-sticky) .flo-header--494 .flo-header--type-a .flo-header__menu ul.menu li, header:not(.is-sticky) .flo-header--494 .flo-header--type-b .flo-header__menu ul.menu li, header:not(.is-sticky) .flo-header--494 .flo-header--type-g .flo-header__menu ul.menu li, header:not(.is-sticky) .flo-header--494 .flo-header--type-h .flo-header__menu ul.menu li{border-color:rgba(19,19,19,0.1)}header:not(.is-sticky) .flo-header--494{background-color:#ffffff}header:not(.is-sticky) .flo-header--494 .flo-header__menu > ul > li > a{color:#131313}.flo-header--sticky .is-sticky .flo-header--494{background:rgba(254,254,254,1);color:#131313!important;border-color:rgba(19,19,19,0.1)}

@media (min-width:768px) and (max-width:1024px){.flo-header--494 .flo-header__logo{max-width:12.5rem}}@media (min-width:1025px){.flo-header--494 .flo-header__logo{max-width:9.375rem}}

@media (max-width:767px){.flo-block--604{margin-top:0rem;margin-bottom:0rem}}@media (min-width:768px){.flo-block--604{margin-top:0rem;margin-bottom:0rem}}

.flo-block-item-title--841 .flo-block-item-title__featured-image--bgi{object-position:}.flo-block-item-title--841 .flo-block-item-title__date{font-family:Nunito Regular;font-size:0.8125rem;letter-spacing:0.1em;word-spacing:0em;line-height:1.39em;text-transform:none;font-weight:normal}.flo-block-item-title--841 .flo-block-item-title__category{font-family:Nunito Regular;font-size:0.8125rem;letter-spacing:0.1em;word-spacing:0em;line-height:1.39em;text-transform:none;font-weight:normal}.flo-block-item-title--841 .flo-block-item-title__title, h1.product_title{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:2.375rem;letter-spacing:0em;word-spacing:0em;line-height:1.07em;text-transform:none;font-weight:normal}.flo-block-item-title--841 .flo-block-item-title__excerpt{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:1.0625rem;letter-spacing:0em;word-spacing:0em;line-height:1.625em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-item-title--841 .flo-block-item-title__excerpt{font-size:1rem;line-height:1.625em}}.flo-block-item-title--841 .flo-block-item-title__decorative-letter{font-size:12.5rem}.flo-block-item-title--841{color:#fefefe;border-color:#fefefe}

advertisement for pura vida bracelets on a girls camping trip

September 20, 2015 / Brand Editorial Fashion Lifestyle Madley Creatives Portraits Project

Pura Vida | Camping

Loved shooting this camping scene to advertise Pura Vida Bracelets!

@media (max-width:767px){.flo-block--5038{margin-top:0rem;margin-bottom:0rem}}@media (min-width:768px){.flo-block--5038{margin-top:0rem;margin-bottom:0rem}}

.flo-block-item-content--970{color:#131313}.flo-block-item-content--970 .flo-block-item-content__decorative-letter{color:#fefefe;font-size:20rem}@media (min-width:768px){.flo-block-item-content--970 .flo-block-item-content__content-area{width:61.875rem;padding-top:0}}

I shot this for a project in an advertising class. The project was to create just a simple advertisement for a product of our choosing. I decided to do Pura Vida Bracelets, and this is the photo shoot that I came up with. Jenny, Amanda, and Maddy were my awesome models! And the final image is the one that got turned in for the project, designed of course with the help of Maddy Yost.

@media (max-width:767px){.flo-block--1146{margin-top:0rem;margin-bottom:0rem}}@media (min-width:768px){.flo-block--1146{margin-top:0rem;margin-bottom:0rem}}

.flo-block-comments--857{color:#131313;border-color:#131313}.flo-block-comments--857 .flo-block-comments__title{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:1.0625rem;letter-spacing:0em;word-spacing:0em;line-height:1.625em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__title{font-size:1rem;line-height:1.625em}}.flo-block-comments--857 .flo-block-comments__comment-author{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:0.75rem;letter-spacing:0.15em;word-spacing:0em;line-height:1.9em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__comment-author{font-size:0.75rem;line-height:1.9em}}.flo-block-comments--857 .flo-block-comments__comment-date{font-family:Nunito Regular;font-size:0.6875rem;letter-spacing:0.11em;word-spacing:0em;line-height:2.2em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__comment-date{font-size:0.6875rem;line-height:2.2em}}.flo-block-comments--857 .flo-block-comments__comment-text{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:1.0625rem;letter-spacing:0em;word-spacing:0em;line-height:1.625em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__comment-text{font-size:1rem;line-height:1.625em}}.flo-block-comments--857 .flo-block-comments__comment-reply{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:0.75rem;letter-spacing:0.15em;word-spacing:0em;line-height:1.9em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__comment-reply{font-size:0.75rem;line-height:1.9em}}.flo-block-comments--857 .comment .comment{background-color:#ffffff;color:#131313}.flo-block-comments--857 .flo-block-comments__form-title{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:1.0625rem;letter-spacing:0em;word-spacing:0em;line-height:1.625em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__form-title{font-size:1rem;line-height:1.625em}}.flo-block-comments--857 .flo-block-comments__form-label{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:0.75rem;letter-spacing:0.15em;word-spacing:0em;line-height:1.9em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__form-label{font-size:0.75rem;line-height:1.9em}}.flo-block-comments--857 .flo-block-comments__form-field{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:1.0625rem;letter-spacing:0em;word-spacing:0em;line-height:1.625em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .flo-block-comments__form-field{font-size:1rem;line-height:1.625em}}.flo-block-comments--857 .submit{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:0.75rem;letter-spacing:0.15em;word-spacing:0em;line-height:1.9em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-block-comments--857 .submit{font-size:0.75rem;line-height:1.9em}}.flo-block-comments--857 .comment-respond{border-top:1px solid rgba(19,19,19,0.1)}.flo-block-comments--857 .submit{color:#fefefe;background-color:#212121}

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.flo-footer--780 .flo-footer-area-1-type-c__field{font-family:Nunito Regular;font-size:0.6875rem;letter-spacing:0.11em;word-spacing:0em;line-height:2.2em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-footer--780 .flo-footer-area-1-type-c__field{font-size:0.6875rem;line-height:2.2em}}.flo-footer--780 .flo-footer-area-1-type-c__link-list-title{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:0.75rem;letter-spacing:0.15em;word-spacing:0em;line-height:1.9em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-footer--780 .flo-footer-area-1-type-c__link-list-title{font-size:0.75rem;line-height:1.9em}}.flo-footer--780 .flo-footer-area-1-type-c__link-list-link{font-family:Nunito Regular;font-size:0.6875rem;letter-spacing:0.11em;word-spacing:0em;line-height:2.2em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-footer--780 .flo-footer-area-1-type-c__link-list-link{font-size:0.6875rem;line-height:2.2em}}.flo-footer--780 .flo-footer-area-1-type-c__link{font-family:Nunito Regular;font-size:0.6875rem;letter-spacing:0.11em;word-spacing:0em;line-height:2.2em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-footer--780 .flo-footer-area-1-type-c__link{font-size:0.6875rem;line-height:2.2em}}.flo-footer--780 .flo-footer-area-1-type-c{color:#131313;background-color:#fefefe;border-color:rgba(19,19,19,0.1)}

.flo-footer--780 .flo-footer-area-2-type-a__feed-label{font-family:Nunito Regular;font-size:0.6875rem;letter-spacing:0.11em;word-spacing:0em;line-height:2.2em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-footer--780 .flo-footer-area-2-type-a__feed-label{font-size:0.6875rem;line-height:2.2em}}.flo-footer--780 .flo-footer-area-2-type-a{color:#131313;background-color:#fefefe}.flo-footer--780 .flo-footer-area-2-type-a__feed-label{color:#131313;background-color:#fefefe}

.flo-footer--780 .flo-footer-copyrights-area-type-b__copyright-notice{font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:0.75rem;letter-spacing:0.15em;word-spacing:0em;line-height:1.9em;text-transform:none;font-weight:normal}@media screen and (max-width:767px){.flo-footer--780 .flo-footer-copyrights-area-type-b__copyright-notice{font-size:0.75rem;line-height:1.9em}}.flo-footer--780 .flo-footer-copyrights-area-type-b{color:#131313;background-color:#fefefe}

September 20, 2015 / Brand Editorial Fashion Lifestyle Madley Creatives Portraits Project

Pura Vida | Camping

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